04 Nov 08 How To Find Your Target Audience By Advertising Via Craig’s List. Part one of two.
Advertising has a powerful effect on how successful your business is. It’s not just a question of advertising consistently, but you want to target the right crowd as well. This will make it far easier to ensure any visitors will soon become customers.
According to Jared Lansky, online marketing specialist, “Craig’s List provides an excellent model of effective advertising space.”
Lansky asserts that advertising on Craig’s list is worthwhile for any imaginable business that is offering products or services. When posting advertisements for products or services on the site, you have the ability to reach a large audience of potential customers. A site like Craig’s List receives approximately 4 million visitors each month.
Obviously not all of these visitors are going to become customers of yours or will even respond to your ad. But there is a strong likelihood that some of these visitors will take a look at your advertisements. Even if one percent of the visitors that go to Craig’s List take a look at your site, this still equates to an astounding 40 thousand visitors.
The longer you are advertising on the internet, you will soon realize there is no such thing as bad traffic. However, it is vital to understand there is such a thing as wasted traffic. Wasted traffic occurs when visitors frequent your site with no intentions of buying anything on your site. They are just passing by and have no impact on your site.
To be continued…
